Whenever people visit your website, the majority will immediately look for a search box to type their question. The world has learned that in order to find information on the internet, your first step is always to go to Google and type your question. So when someone enters your website, his instinct will tell him to look for a search box.
Fair enough, but how do you want to reply to your client? Do you want to overload him with several thousand hits and ask him to figure out what the information is that he really wants, like most search engines do? Or do you want to listen and provide him with only a few relevant suggestions? And does your client need to use your terminology, when asking a question online, or do you still want to understand him and provide him with relevant answers when he is using his own words?
Intuitive Website Search
Q-go has developed smart language technologies that understand the question of your client, no matter how it is asked. Q-go will return a small number of really relevant answers, so your customer can quickly see where to find you the information he was looking for. We call this “Intuitive Website Search” and we have proven in many implementations at large websites that it definitely improves the customer experience of your customers.
Integrated Reporting
At the same time, Q-go’s products offer extensive reporting so you can really understand what your clients are asking for. This helps to close the “content gap” on your website, but is also valuable input for your marketing department.
Next steps:
* Learn more about the details of our Intuitive Website Search solution